The Sugar Beach Resort is one of the finest waterfront lodging facilities located in Traverse City, Michigan. Nestled on beautiful East Grand Traverse Bay and sitting comfortably on over 600' of sugar sand beach. It's the perfect place for enjoying water sports, building sand castles with the kids, or evening sunsets in Northern Michigan. We offer an indoor pool, hot tub, deluxe complimentary continental breakfast, and many more amenities to make your stay an especially enjoyable and relaxing retreat. Sugar Beach offers a wide array of guest rooms including large suites to accommodate family vacations, deluxe rooms with in-room whirlpool spas for that romantic escape, and spacious standard rooms for those sometimes necessary business trips.